A Rich History

Paul Elvstrøm (1928-2016) is often regarded as the greatest Olympic sailor of all time. He made his competitive breakthrough by winning the Firefly class at the 1948 Olympics in London – a breakthrough which became the start of one of the greatest sporting feats in sailing history with four consecutive Olympic Gold medals.

Besides his Olympic success, Elvstrøm also won several world championships in different classes throughout his career. He was known for his exceptional sailing skills, strategic thinking, and ability to adapt to various conditions. Elvstrøm contributed significantly to the development of sailing techniques and equipment, and his innovative approaches and designs had a lasting impact on the sport.

His achievements and contributions to sailing earned him numerous awards and accolades throughout his career, including induction into the World Sailing Hall of Fame. He passed away on December 7, 2016, in Hellerup, Denmark, leaving a remarkable legacy in the world of sailing.

Elvstrøm SailWear Today

Elvstrøm SailWear was launched by Elvstrøm Sails as a tribute to our rich heritage in sailing, history, and our deep care for life on the water. Our clothing collections are designed to reflect the same passion and quality that have made Elvstrøm Sails a pioneer in the world of sailing.

In 2024, Elvstrøm Sails celebrates an impressive 70th anniversary—a milestone that stands as a testament to seven decades of dedication to innovation, quality, and an unparalleled love for the sea. Our experience and expertise in sailing have not only shaped the world’s best sails but also inspired us to create a clothing line that places maritime values at its core.

With Elvstrøm SailWear, we aim to honor this tradition and continue outfitting sailors and adventurers who share our passion for the sea—both on the water and on land.

Our Collection

Our collection consists of timeless classics, rooted in our proud history. Each style is carefully designed with respect for our maritime heritage and is named after a significant milestone in Elvstrøm’s history. This makes every piece more than just clothing – it carries a story that reflects our journey through seven decades in the world of sailing.

By combining style, functionality, and history, we create collections that honor our past while meeting today’s demands for quality and design. From iconic designs inspired by Elvstrøm’s most groundbreaking sailing achievements to details that capture the essence of our dedication to life on the water, our clothing is made for sailors and those who embrace the maritime lifestyle.